MD-1027 · Unit 18 Market Entry Strategy

§1 · The Pipeline · Animated live flow · Trial tonne to ABL facility

One tonne in. A revolving credit facility out.

This is the full journey — from the first client dropping off a tonne at Unit 18 to the ABL lender advancing cash against the dPRN vault. Six stages. Each one activates the next.

🚛

Stage 01

Client Intake

Pristine polymer dropped at Unit 18. £50 callback fee waived for trial. Zero friction entry.

Brierley Hill Smethwick No fee

spec
check

📋

Stage 02

Digital Stamp

18-checkpoint wizard fires. Circularity Audits Ltd runs the 18-point checklist. SHA-256 sealed evidence.

18-pt check SHA-256

verified
tonne

🧾

Stage 03 · THE HOOK

Receipt Asset Issued

£100 VMR cash + £225 ESG Data Block. Physical receipt printed. Psychological trophy. They can frame it.

£100 VMR £225 ESG dPRN Cert Ltd

trial
→ contract

📑

Stage 04

12-Month Contract

Full £200 VMR + £450 ESG compliance. Guaranteed 40t/month allocation. Green finance approved.

£200 VMR £450 dPRN 40t/mo

contract
→ loan

🏦

Stage 05

Contractor Loan

Signed 12-month folio taken to green finance. Contract-backed loan advanced against future guaranteed revenue.

Contract-backed Upfront capital

dPRN
vault

💵

Stage 06

ABL Facility

dPRN vault backs revolving ABL. 70–85% advance. Clifton £8.5M example. Buy more material. Loop grows.

70–85% ABL Revolving Self-funding

↩ ABL cash → buy more material → more tonnes → more dPRNs → bigger vault → more ABL · The loop is permanent

🔵 Client Intake 🟡 CA Verification 🟢 Receipt Asset (The Hook) 🟣 12-Month Contract 🟡 Contractor Loan 💚 ABL Facility

§2 · Four approach pathways · Different ways to get the first tonne in

Same destination. Four different doors.

Depending on who you're standing in front of, you lead with a different pathway. All four converge on the same machine. Pick the right door for the right prospect.

Path A · Boots On Ground

🥾 Direct Estate Entry

Walk the industrial estates around Brierley Hill and Smethwick. Keys in hand. Talk to the yard manager face to face. Lead with zero friction — no fee, instant transfer, physical receipt they can frame.

1Locate pristine polymer producers in B64–B69 postcode belt

2Open with the trial offer — bypass the £50 callback fee

3Drop off the physical receipt asset at the gate (or frame it on site)

4Follow up within 48h — present the 12-month folio offer

5Signed contract → green finance → contractor loan applied

🎯 Best for: Immediate pipeline. First signed folio. Direct relationship with yard decision-makers.

Path B · The Trial Funnel

🪙 Trial → Token → Contract

Run the trial mechanism as a formal sales funnel. The trial tonne is not charity — it is a lossless showcase. The receipt asset is the proof. The proof is the pitch for the full contract. Every step is designed to make walking away feel like leaving money on the table.

1Trial tonne in → 18-checkpoint wizard fires → SHA-256 sealed

2Issue physical receipt: £100 VMR + £225 ESG taster (half price)

3Show them what the full contract unlocks: £200 VMR + £450 dPRN

4Regulatory anxiety closes itself (FOI / auditor / journalist)

512-month folio signed → machine proves itself → ABL activates

🎯 Best for: Prospects who need to see proof before committing. Let the data close the sale.

Path C · Finance-First

💼 Contract → Loan → Scale

For prospects who are already committed but need you to be capitalised before they'll sign. Go get the first folio contract, then immediately take it to the green finance lenders. The contract is the collateral. You borrow against guaranteed future revenue before the first tonne is even verified.

1Secure a letter of intent or heads of terms for 40t/month guaranteed

2Take the signed (or draft) contract to Clifton Private Finance

3Draw down contractor loan against future contracted revenue

4Use capital to operationalise Unit 18 at full intake capacity

5First dPRNs minted → ABL layer activates → revolving credit begins

🎯 Best for: Larger prospects who signal commitment early. Finance unlocks before scale, not after.

Path D · The Asset Pitch

🏦 dPRN Vault → ABL → Freedom

Lead with the financial architecture. Some prospects respond to the business model, not the trial offer. Show them that every tonne they send you generates a £450 digital asset in dPRN Certification Ltd's treasury wallet — and that wallet backs a revolving credit facility that means you never run out of buying power.

1Present dPRN Certification Ltd as the legal container for their verified tonnage

2Show the ABL table: 100 tonnes = £45k asset = £31.5k–£38.25k advance

3Explain the Property (Digital Assets etc) Act 2025 — lenders have legal basis

4Position their tonnage as the fuel that builds their own ESG financial stack

5Convert interest into trial → trial into folio → folio into ABL partnership

🎯 Best for: Finance directors, ESG leads, sustainability managers. Speaks to their language.

§3 · The trial offer · What they get vs what you get

A lossless, high-incentive showcase. Zero friction for the client.

The trial is not a discount. It is a demonstration that the machine works — paid for by the proof it generates. Every number is deliberate. The half-price ESG taster makes the full £450 feel earned, not asked for.

Trial Tonne · What the client receives

£325

total perceived value delivered at trial

£100 VMR · straight cash / invoice / bank transfer

£225 ESG Data Block · half-price taster (full = £450)

£50 callback fee waived

Physical receipt asset (frameable trophy)

SHA-256 sealed ledger entry (permanent)

Psychological effect

They hold a real, verifiable asset without knowing they're being locked in. The receipt proves they've entered the circular economy.

12-Month Folio · What the contract delivers

£650/t

per tonne value stack at full contract rate

£200 VMR · full liquidity

£450 ESG compliance layer · full dPRN

Guaranteed monthly allocation (40t/month)

Green finance approved (contractor loan eligible)

ABL facility activation (dPRN vault grows)

What you secure

Predictable tonnage · Contractor loan collateral · dPRN minting pipeline · ABL-ready asset stack · Freedom to scale

The Physical Receipt Asset · What you hand them at the gate

Material Pristine Polymer · 1 Tonne · Spec Verified

VMR Value £100.00 · Straight Cash / Bank Transfer

ESG Data Block £225.00 · Trial Rate (Full £450 on contract)

Callback Fee WAIVED (£50.00) · Trial Privilege

Ledger Status SHA-256 Sealed · VT Ledger · Permanent Record

Issued By dPRN Certification Ltd · Circularity Audits Ltd

Trial Value Total £325.00 + £50 waived = £375 delivered

SHA-256: [sealed on mint] · Unit 18 · Brierley Hill · 24 May 2026 · dPRN Certification Ltd

§4 · The financial stack · Four steps from first tonne to ABL facility

The tonne is the ignition. The contract is the fuel. The dPRN vault is the engine.

01

The Trial — The First Tonne In

Execute the trial mechanism. Waive the £50 callback fee. Issue £100 VMR cash (straight transfer) + £225 ESG taster. Print the physical receipt. The trial is lossless to them and proves the entire data architecture in one transaction. The ledger entry is permanent. The trust is instant.

£100 VMR£225 ESG£50 waivedSHA-256 sealed

02

The Contractor Loan — Immediate Capital

As soon as the first major 12-month folio contract is signed (40t/month guaranteed allocation), take that contract to the green finance providers. A contract-backed loan advances upfront cash because lenders see a legally binding agreement. You don't need revenue history. You need a signed contract. The contract is the collateral.

Signed folioContract-backedUpfront capitalGreen finance

03

First dPRN Minting — Generating Truth Ledger Data

Once the verified tonnes flow, dPRN Certification Ltd mints at £450 per tonne. Each dPRN is a SHA-256 sealed digital asset in the treasury wallet. The Property (Digital Assets etc) Act 2025 confirms these are legally recognised property. The vault grows with every tonne. High-fidelity Truth Ledger data is generated and sealed permanently — this is the data that makes ABL possible.

£450/dPRNTreasury walletVT LedgerLegal property

04

The ABL Facility — Massive Revolving Lines

With dPRNs in the dPRN Certification Ltd treasury wallet, approach Clifton Private Finance (£8.5M example package), Ultimate Finance, IGF Group, and Time Finance. Advance 70–85% against the vault. Cash goes to dPRN Ltd → lent to MPT → more material → more tonnes → more dPRNs → bigger vault → more ABL. The loop is permanent and self-funding.

70–85% ABLRevolving creditClifton £8.5MSelf-funding loop

§5 · The pitch · Word-for-word for the industrial estate visit

What to say when you step through the gate at Brierley Hill.

The Flawless Entry · The Opening Line

"I am launching Unit 18 as the region's premium Clean Bales refinery. Drop off one trial tonne of pristine polymer today. I will completely bypass our standard £50 callback fee. Instead, I will instantly transfer £100 straight cash into your account — plus I'll hand you a £225 ESG compliance block at half price. That receipt is a real asset. You can frame it on your boardroom wall or file it with compliance as proof you've entered the circular economy."

Then — after the receipt is in their hand:

"That was the trial. On a 12-month contract — guaranteed 40 tonnes a month — you get the full £200 VMR liquidity and the full £450 ESG compliance layer. That is £650 of verified value per tonne. Every tonne you send us generates a digital asset in a limited company's treasury wallet, backed by the Property (Digital Assets etc) Act 2025, borrowable at 70–85% advance rate. Your plastic becomes your compliance. Your compliance becomes your credit. That is what we do."

Connected pages

🏭 Unit 18 Hub 18-Checkpoint Wizard 🪙 dPRN Cert Ltd 💹 ABL Command Centre 🏦 MD-44 ABL Framework 📐 MD-714 Rolling Float 📋 Book Audit (CA) MD-1025B Operational Reality MD-1025A Appraisal The Bridge Alignment Seal Library Dashboard

Unit 18 — Market Entry Protocol