Read this once and you'll know exactly what Full Loop Trucking is, how the interface and the CRM plug-in work together, and what this turns into at three months, twelve months, and three years. The plastic industry doesn't have a reverse-logistics lane. We just opened it — using trucks that are already on the road.
Full Loop Trucking Ltd is a regulated UK haulage company set up specifically to move plastic backwards through supply chains that are already moving freight forwards. It is the operating layer that sits underneath CircularOS and physically picks the material up.
Crucially, Full Loop does not run its own fleet. It runs other people's fleets — Eddie Stobart, DHL, Wincanton, Yodel, XPO, Maritime — by booking backhauls on legs they're already paying for. The truck was going to drive that mile empty. Now it carries 850 kg of HDPE on the way home.
From the moment a partner is onboarded to the moment the dPRN is minted and the trucker invoiced.
Steps 1 and 2 are one-time per partner. Steps 3–7 repeat on every forward job that has a return leg with plastic eligibility. The dPRN minting (sealed inside CircularOS, never shown to the partner) happens automatically at step 6.
The operator console at /trucking-interface. Built for the dispatcher inside Full Loop Trucking Ltd.
Four live numbers — partners onboarded, monthly backhaul slots available, pipeline £, live routes today. Refreshes every 60 seconds.
Six fields: partner, client, postcode, kg, material type, pickup date, optional notes. Submit posts straight into the dispatch queue and returns a booking reference (e.g. FLT-AB12CD). The reference travels with the load all the way through to the dPRN mint.
Drop → Swap → Run → Weigh → Pay. Visual reminder of the protocol every booking follows. New dispatchers read this once and they're trained.
14-row table of trucking partners with region, monthly slot capacity, pipeline £ value, and CRM status (LIVE · PENDING CRM · LEAD). Updates from the plug-in side.
The seven sealed P-T1 → P-T7 protocols. Every partner sees these before signing. Locks the doctrine: backhaul only, bin-in/pallet-out, weight at depot, transparent pay, dPRN invisible, CRM-to-CRM bridge, no reroutes seen by the client.
The full description sits at /trucking-crm-plugin. The summary:
Six CRM connectors live or in beta — Salesforce, HubSpot, Microsoft Dynamics 365, Mandata, FleetWave, plus a 5-day custom build path. Auth is OAuth 2.0 or API key depending on the platform. The bridge runs on five sync events:
The partner's staff never see a new screen. Reverse jobs land in their existing dispatch view. Reverse invoice lines land in their existing billing module. The dPRN engine runs entirely on our side of the bridge.
| ID | Protocol | What it locks |
|---|---|---|
| P-T1 | Backhaul Only | No empty miles charged · reverse leg uses the trucker's already-paid forward run |
| P-T2 | Bin In / Pallet Out | 1:1 swap · pallet space lost forward = bin space gained reverse |
| P-T3 | Weight at Depot | H.BLUE-witnessed depot scales · driver gets a printed slip |
| P-T4 | Per-kg + Per-mile Pay | Two-line transparent formula · no middle skims |
| P-T5 | dPRN Invisible | Partner sees only "plastic collected, money paid" · the £450 / Truth Ledger live our side |
| P-T6 | CRM-to-CRM Bridge | Bookings + invoices write back to partner's existing dispatch system |
| P-T7 | No Reroutes Seen | If a partner can't pick up, slot silently re-offered to nearest backup · client never sees a miss |
Conservative numbers. Most partners do better.
| Line | Calc | £ |
|---|---|---|
| Backhaul slots per truck per month | 22 working days × 1 reverse leg | 22 |
| Average kg per slot | HDPE/PET/PP mix | 650 kg |
| Total kg per truck per month | 22 × 650 | 14,300 kg |
| dPRN value at £450/tonne | 14.3 × 450 | £6,435 |
| Trucker pay (per-kg + per-mile) | ~30% | £1,930 |
| Processor + verification | ~25% | £1,610 |
| Covenant 7% (meals) | 7% off top | £450 |
| Net to Full Loop / month / truck | after all costs | £2,445 |
Three checkpoints. 3 months. 12 months. 3 years.
The market context. The UK runs roughly 480,000 HGV registrations and processes around 2.5 million tonnes of recyclable plastic per year. Even capturing 1% of that flow through the reverse-backhaul lane is a £11.25m annual top-line. Capturing 10% is £112.5m. Capturing 25% is £281m — and this is before the dPRN spread and the Covenant compound on top.
Three reasons no incumbent has done this:
| Risk | Likelihood | Mitigation |
|---|---|---|
| CRM vendor blocks API access | Low | 6 connectors built · 4 alternates per major vendor |
| Partner walks if margin too thin | Medium | P-T4 transparent pay · they see exactly what they earn |
| Depot scales unavailable / contested weight | Medium | H.BLUE witnesses + driver-side photo evidence (P-T3) |
| Regulator demands hauler-side dPRN visibility | Low | P-T5 already structures dPRN as our property — we share on request |
| Bigger incumbent copies the model | Low (12mo head start) | Lock 14 UK majors before competitor builds first connector |